Popular group buying site, Groupon to launch in South Africa…by acquisition

(CP-Africa) – Popular group buying website, Groupon today announced the launch of Groupon India, Groupon Israel and Groupon South Africa via acquisition of daily deal sites SoSasta, Grouper and Twangoo. Deal terms were not disclosed.

“Collective buying is in its infancy in India, Israel and South Africa and we see strong potential,” said Rob Solomon, president and chief operating officer of Groupon. “Groupon is shaping the way local merchants market themselves in every corner of the world.”

Groupon’s acquisition of Twangoo will give it access to consumers in many cities in South Africa.

Launched in November 2008 in Chicago, Groupon is a daily deal site offering deals on the best stuff to do, eat, see, and buy in cities across the world. Groupon uses collective buying power to offer affordable prices and provide significant benefits to businesses and consumers.

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