DStv and Paga recently announced an exclusive partnership that will allow Nigerians pay their DSTV bills via mobile phone. DStv is the leading provider of multi-channel pay television in Africa. Paga is a pioneering mobile money platform licensed by the Central Bank of Nigeria.
DStv and Paga will work exclusively with each other within their respective categories – Paga offering bill collections in the pay television category only for DStv, and DStv leveraging only Paga for mobile payment collections.
With this partnership Paga brings DStv subscription payments to every corner of the country through a combined network of DStv retail agents and Paga’s agents. Additionally customers can also choose to pay subscriptions directly from their mobile phone using Paga – anywhere, anytime. All DStv subscriptions paid on Paga are credited in real-time with service restored immediately.
Speaking on behalf of DStv, Managing Director Joe Hundoh said “the selection of Paga by DStv is a result of our successful pilot started in September 2010, and the robustness of Paga to deliver a secure and reliable system that works on the most basic mobile phone and on all mobile networks. DStv is committed to making our service accessible to all Nigerians and Paga strengthens our ability to deliver on that objective by making payments accessible to everyone.”
The pilot of Paga by DStv included both retailers and consumers. Commenting on the pilot, Jimmy Adelanwa of Cable Digit, a DStv agent, said “I found the Paga application to be very user friendly. Using Paga to pay subscriptions for my customers gave me the ease of mind that their service was turned on. I am glad to see both companies moving forward as both customers and retail agents will find benefit in adopting this system.”
Among other benefits, DStv is providing the service for free to subscribers – there is no additional cost for using Paga to pay your DStv subscription. This partnership is directly aligned with Paga’s mission of delivering innovative and universal access to financial services across Africa. Paga aims to achieve this and more by working with reputable organisations such as DStv to provide consistent premium services to its consumers.
Tayo Oviosu, Founder and CEO of Paga, added, “Money transfer within Nigeria is our core offering, but this partnership shows how the Paga platform can be leveraged to help organisations such as DStv reach their objectives. No longer will you miss your favourite show because you forgot to pay your subscription during working hours – you can now pay sitting on your couch and using your mobile phone or down the street at your local provision store. The convenience and ubiquity of Paga will change the way people live.”
How to pay via mobile phone
Send an SMS message to Paga as follows: “dstv 9500 <smart-card>” e.g. dstv 9500 45011111111
Nigerians can also make payments via the Paga website at www.mypaga.com