Vanguard Nigeria recently conducted an interview with Huawei’s Managing Director for West Africa, Jackie Lee. Check out excerpts below.
How long have you been in the Nigerian market?
My name is Jacky Lee, the Managing Director, Terminal, West Africa of Huawei Technologies Co. Nigeria Limited. This is my third year in Nigeria. We have been here for ten years doing business with the operators.
We started manufacturing mobile phones in 2003 and we came to Nigeria in 2005. We are the biggest vendor to MTN, Etisalat, Airtel, Globacom, Visafone and Starcomms.
We have established end-to-end advantages in telecom networks, devices and cloud computing. We are committed to creating maximum value for telecom operators, enterprises and consumers by providing competitive solutions and services. Our products and solutions have been deployed in over 140 countries, serving more than one third of the world’s population
There are other competing brands in the market. What edge do Huawei devices have against other brands to stay in the market?
Huawei devices are crafted with precision, and offered at very affordable prices. What the rich enjoy in smart devices at high cost/ prices, same features and services are what we are taking to all and sundry at affordable prices too. All our products are innovative, and designed to meet their various needs.
What are the products to be unveiled in the open market this September?
The products to be unveiled in this market will demonstrate Huawei’s commitment to providing Nigerian consumers with innovative yet affordable devices. We will be introducing our entry level phones, feature phones, QWERTY phones, and Android smart phones, broadband modems, fixed wireless terminal, Internet Tablets, among others.
Computer Village is the largest ICT market in the West African sub-region. Any plans to be there?
Yes. No OEM Brand can exist in Nigeria without playing the game at Computer village. Through our distributor, we will reach all mobile phone dealers not only in computer village, but Pan Nigeria. The market which has been the toast of international vendors is very important to us.
What about prices of your devices? Are you targeting specific consumers or wide range of consumers?
We are targeting all mobile phone users from entry level to mid range level and the premium level. Huawei’s vision is to enrich life through communication. The products we will be unveiling will show our commitment to providing Nigerian consumers with innovative yet affordable devices.
You can read the full interview here.
For more posts on Huawei, read this post on Huawei’s $100 smartphone, the IDEOS