Ford Motors have announced plans to invest $170 million into South Africa’s automobile industry. The Investment is said to be for making SUVs and pickup in the country while it is expected to also create 1,200 jobs in the country.
According to Ford Africa, “Our customers love the capability and utility offered by the all-new Ford Everest,” said Jim Farley, Ford executive vice president and president of Europe, Middle East and Africa. “By producing the Everest in South Africa, we will be able to make it more readily available, and in a greater variety of models, for customers throughout Sub-Saharan Africa.”
“As we continue to grow our business here in South Africa we are committed to improving the skills of our employees and creating new opportunities within the company and the broader supply chain,” said Jeff Nemeth, president and CEO of Ford Motor Company Sub-Saharan Africa region. “It is only through the dedication and commitment of our workforce, suppliers, dealers, union and government partners that we have been able to secure this investment and expand our operations, broadening our footprint in Africa even further.
Job creation is one major area that South Africa needs to grow in with the job losses around the country, and this development is lauded by young people in the country.