South Africa-based SME investment company, Awethu has opened applications for its six-month micro-business incubator programme, which will see the top three startups receive equity investment of up to ZAR100,000 (US$8,000).
According to Yusuf Randera-Rees, chief executive officer (CEO) and co-founder of the Awethu Project, “We have dozens of incredible success stories; young South Africans who have changed their lives and those of their communities through their talent, hard work, and leadership. We coach these entrepreneurs through an incubation programme for six months where we train, support and fund them.”
“During this time the entrepreneurs learn how to formalise and grow successful micro-businesses. The skills learnt include: how to assess whether a market opportunity can be turned into a business; how to perform market research; how to access funding; how to manage their finances and how to recruit and manage a growing team.”
Applications for the micro-business incubator programme are now open until August 31, with 240 spaces available. The programme will provide a platform for individuals who want to be successful entrepreneurs but realise the importance of upskilling themselves.
Applicants are not required to have a matric or a business plan; Application is open to anyone who is hungry to improve their life by starting or growing their own business. “Through our ground-breaking incubation model, we will partner with you to fulfill your ambition and guide you toward your potential. Awethu is where ambition meets opportunity,” Yusuf said.
According to organisers, the program is open to startups outside South Africa as long as they are able to attend weekly meetings and training sessions in Johannesburg.
To apply, SMS ‘Ambition’ to 45345.