Google has launched a cultural institute in Kenya, dedicated to giving Kenyan artists a platform to showcase their products.
With the new platform, local art and cultural arts — including music, plays, poems and books as well as hand made items will be made available, enabling the culturally curious to discover, explore and share cultural treasures of the world at the touch of a button.
According to Google’s Head of Communications and Public Affairs, Ms Dorothy Ooko: “For hundreds of years, cultural institutions have collected and safeguarded our history and heritage. With its Cultural Institute, Google helps them to bring cultural heritage online with powerful technologies to digitize and showcase artworks in new ways and reach a wider audience.”
The Cultural Institute platform, which is set to encourage innovation and enable museums, curators and artists globally to reach new audiences, offers content in three sections — Art, History and World Wonders projects.
Kenya is the third African country to set up a similar platform, following South Africa and Senegal.